Tips To Customize Recycled Bags For Brand Promotion May 13, 2019 18:00
Protecting the natural environment has emerged as a fundamental duty and responsibility for the human species. Businesses and enterprises are pitching into this mission by encouraging the re-use of carry bags made of recycled materials. These eco bags allow businesses to project an environment-friendly image in the eyes of their many stakeholders. At the same time, reusable bags can be customized for use as a unique marketing tool.
Unique Brand Message
Industry observers note that the use of enviro shopping bags generates an eco-friendly impact on the earth's natural environment. Such actions restrict the use of natural resources and promote eco-friendly practices and sensibilities. In addition, these bags can be customized at the design stage to reflect a corporate logo or a specific brand message. Therefore, custom reusable bags can elevate a brand presence in the minds of clients, customers, and ordinary citizens.
Facts & Figures
Brand messages emblazoned on recycled bags can reinforce environment-friendly practices undertaken by a business. Automobile tire manufacturing businesses, for instance, can promote their brand by announcing sharp reductions in their corporate carbon footprint through these messages. The custom message helps promote the brand in a responsible manner while overhauling the image of the manufacturer in the public domain.
Alternatively, businesses can promote the use of enviro shopping bags through images that encourage customers to plant seedlings and grow more trees. These efforts can be shaped into a public awareness campaign transmitted through mass media such as television, radio, digital social media, etc. The custom carry bags can inaugurate a new chapter in the public consciousness, educate the masses about the need to protect the natural environment, and promote a message of sustainable growth.
The choice of material is critical when brands consider the creation of customized carry bags fabricated from recycled materials. Experts recommend the use of strong, sturdy, environmentally-friendly unbleached cotton in such matters. Recycled bags made of such material help to promote a brand by reflecting a strong corporate ethos committed to protecting the natural environment. Custom graphics, when imprinted on these bags, will ensure the transmission of a durable message long after the customer has acquired the carry bag.
Custom Patches On The Bags
Patchwork on the bags is yet another way of customization that businesses are preferring. Your logo can be designed as a patchwork on the bag. The bag and the cloth of the patch should be in contrast to give more visibility to your brand name. So, choose the bag color and the patchwork color after giving full attention. The right choice can really make it look very different and attractive.
Plastic Printing on Cotton Bags
It is one of the most lasting customizations you can do to your promotional product. Plastic print gets very well on cotton bags and stays for too long. You can choose any bag color like white, black, grey, off-white, or jute color and get your logo, any design or quote printed on it in the most creative way. The printing company also might provide with you some of the best options for plastic printing or customization. Since cotton is also bio-degradable, they fall into the category of recycled bags. So, till your product lasts and does all the branding for you, rest assured that it is not causing any damage to the environment. When the use is finished, they would easily be recycled.
Enviro Shopping Bags With Thread Work Or Glass Work
They form the best gift for employees or customers. Enviro shopping bags can creatively be customized with your logo through some artwork. These days the demand for attractive shopping bags is one a high and people are choosing the traditional stuff with an old form of artwork through painting or thread work. Colorful threads can be used to spin or carve your name on any promotional cotton bag, tote bag, large shopping bag or even small handbags. The inclusion of glass work is also a way of customization. Just make sure to get your brand name look very unique and effective on these bags. Designing needs to be done perfectly. So, you see a previous sample before placing the final order to make sure what you will get at the end.
Decorate With Beads
Beads exert a unique fascination on the minds of most customers. In line with this, corporate sponsors should consider using colored beads to decorate recycled bags. This choice of action extends the appeal of such carry bags to large segments of the consumer population. Beads can also spark interesting conversations, thereby helping to promote the intended message of upholding environmentally-friendly acts and practices.
These are the various options available to you but to bring the right impact, consider what will work for you. For example, if you are running a resort or a beach stay home, patchwork might look good on the bags. But if you are a corporate business owner, then plastic printing might look decent on the bags. Anyway, printing, carving, and threadwork are the most opted choices of customization. Based on your business type, your choice should be done.
The above paragraphs offer certain ideas and techniques that can help the business community to customize recycled bags with an eye on promoting a brand or business. Business operators can innovate on these techniques to evolve their own mode of brand promotion while lowering their brand's impact on the natural environment.
Occasions To Gift Reusable Shopping Bags To Your Customer May 10, 2019 18:30
Reusable bags have recently carved their place in a number of stores, shops, malls, and supermarkets. The reason is a concern for the earth's natural environment which rose dramatically in recent years owing to rising temperature, melting of the glaciers and pollution all around. This development is mostly in response to degradation in many aspects of the earth's biosphere, the massive invasion of plastics into the earth's seas and oceans, violent signs of drastic climate change, high levels of manmade pollution in the earth's atmosphere, etc. In response to these facts, businesses are encouraging their customers to eschew the use of plastic shopping bags and opt for reusable carry bags woven from natural fibers. When big organizations are coming forward to take environment-friendly steps, it definitely encourages others to follow the same path.
Businesses when choose to promote their brand through reusable bags, it not only creates greater visibility for their brand but also makes the user aware of what product they are using and why. Everyone coming across such bags also get inspired to use the same. Below are a few situations and instances when you can present reusable shopping bags to your customers or prospects.
- Weekend shopping bonanza: Grocery store owners can gift their customer's reusable shopping bags for their weekend shopping. This gesture may slightly dent the bottom line of the business but helps the enterprise gain a ton of customer goodwill. The gesture also acts as a demonstration of store owners' commitment to preserve the natural environment. Grocery store owners can repeat the gesture during shopping seasons, during festivals, promotional events, and other occasions.
- Upcoming holidays and festivals: Modern businesses also have a duty to educate their customers on sustainable everyday practices. They can demonstrate the use of reusable bags to groups of customers on store premises. An intelligent business owner can organize a special section wherein employees sensitize customers on the importance of using such bags during holidays and festivals. Customers may learn the fact they can stow away these bags inside their cars and vehicles for use during weekly shopping trips.
- Trade shows and business symposiums: Trade shows and business symposiums represent a great opportunity for businesses to gift reusable shopping bags to their clients and customers. Company logos and branding, when printed on these carry bags, offer businesses a useful means to advertise their products and services. The various booths at a trade show can store these bags for gifting to business prospects, business visitors, and customers. The gesture sends out a positive message of upholding the natural environment, thereby elevating the standing of a business in the minds of customers.
- Store inaugurations: New store inaugurations or extension of the existing one are an ideal time to connect with new customers and returning shoppers. Store planners and business managers can offer their customers gift sets of reusable bags emblazoned with business logos. This gesture adds an element of drama to the store opening ceremony and subtly encourages the people to act responsibly toward the natural environment. Getting the bags customized with your colorful logo will also do the initial branding. The visitors would also be happy to visit your store again.
- National holidays and long weekends: They are common in every country and businesses can plan for such occasions. They can frame policies wherein each customer that walks into a store on these occasions remains entitled to a shopping bad woven from natural fibers. Bright, signature prints can be affixed to these bags in a bid to heighten brand recall among customers. In addition, businesses can seek the services of specialist designers to create outstanding instances of artwork that will distinguish these holiday gifts for customers.
- Annual fest: Libraries, clubs, gyms and other such places when organizing their annual fest can present the participants, visitors or their members these reusable shopping bags. It is a wonderful gift to be reused again and again increasing the exposure time to your brand name. You can also choose to add some goodies in these bags and present to the people to add more excitement and fun.
There might come some unique specific occasions pertaining to your business which might require presenting some gift to the people. Do make sure you are choosing the right and cheap reusable bag for bulk gifting. Also, the quality of customization or printing should be great to create a good impression for your brand. When you place an order to buy reusable shopping bags in bulk, you might get a good discount as well.
Keeping these things in mind, let’s try to create some difference in the world of corporate gifting that is effective and the environment -friendly. With these elements in mind, the business would not only promote their brand but would also promote concern for the environment.