Promoting Tote Bags In AU Domestic Stopovers May 5, 2020 08:00
Those who travel to different cities in Australia gets a fascinating experience when they move in flights. It is the time they unwind themselves from all worries, and have a good time in fight and once the flight reaches in their local destination spend time in the airport looking for the news and shop if necessary.
Waiting period cane be boring for many. For some it is waiting for the flight and for others it is coming out from flight. Both groups need relaxation. We can understand this from the movements of people. Some walks here and there with children get attracted to various shoppers showing high quality products and wooing the customers.
The duty-free shop owners who sell various products like jewellery, crafts, artworks, or branded clothes in the airport know pretty well that children will lead their parents to their shop and they wave their hands at the children. Sometimes it will have its effect where children dragging their parents to the shop and buy the coveted products. The shop owner is happy at the sales and offer custom tote bags where they pack the items and safely keep in it.
You may be a jewellery vendor wanting to sell premium jewels in a domestic stopover like Sydney. For Asians living in Australia or just came for visiting Sydney have a special interest to buy gold or diamonds from the duty-free shop. They are of the view that if they can take maximum jewellery while in a stopover like Sydney, they can fly to their home country with wealth. That is why jewel shops should keep custom cotton bags in bulk so that they can sell more gold or ornaments made of platinum to their customers. For example, if you feel small pouches will do, then you will not be able to meet more demands.
That is why it is important that jewellers should have sufficient bags with them to buyers who want to buy from duty free shops. The second thing is price drop. Customers do buy in large quantities when they see a price drop. Gear up for the same with a good stock.
The reason for retail fashion outlets to thrive in domestic or international airports in Australia is, it is in the airport where all top VIPs came and take a stroll. Suddenly, you may find a pop singer in international airport like Melbourne. You can see them in their costumes if you are lucky but there are chances like they may come in casuals also. Since the fashion outlets have a brief tryst with the celebrities, they know what styles the celebrities use and source them in their outlets. You can see excellent designs.
It is true that customers will flock if they find their coveted designs that are used by celebs which means if marketed effectively there is always a chance to sell more. But the only thing is, customers will expect promotional shopping bags with big purchases. So, have a good stock of bags that are very appealing to the VIP customers, executives who travel or tourists who want to showcase their bags in style.
Men or women accessoried is a wonderful sight. In the earlier days it was a pouch they fix on the belt. Now it can be any like mobile phone accessories, laptop bags, premium watches, or it can be belts of high quality. The interesting thing about retailing in air ports is they sell only premium goods and of course the customers are elite people who are cash rich. Shops expecting good sales should have good bags to impress their customer.
For example, people will buy many products from one store if they found they get the right quality. The advantage of retail outlets in airports is people have trust on them as they are known for selling the original goods. On the other hand, if they go to a grey market in the city, there are chances that they get duped buying the duplicate products. That is the brand worth of an accessory shop in the airport be it Sydney or Brisbane airport. You need to target the domestic as well as international passengers in the transit and who knows the eureka moments of the customers are in your shop.
That is why as an accessory retailer you should keep good bags for your customer as takeaway. Why not calico tote bags in Australian airport shoppers like you? Keep them in good numbers. Try once.
While taking a stroll in the airports many customers get attracted to souvenirs. Because people have lot of curiosity on the same and during busy lives they don’t shop in the city while working in an office. But the ambience of a souvenir shop beckons the travellers during the waiting period. Initially the buyer may not be in a mood to buy. It was just a curiosity or to see many souvenirs, memorabilia, or coffee mugs, stuffed animals, that evoke the curiosity. At that time the child of the shopper will cry for certain animal figure. The shopper will feel like making the child happy and at the same time he or she wants to keep the stuffed animal on the sofa at home when they reach.
Yes, there is a thought process going on favouring the retailer. That is why you should have bags of good size to pack the item neatly. While the customer pays the bill, you can pack the product and fill it in a branded bag which you can give as a giveaway or charged minimally.
The sale doesn’t stop there. A souvenir shop will have other products like t-shirts, postcards, handmade collections which will create an interest. Certain times no one can predict what is going on in the minds of customer. A store owner like you can meet scenarios like a customer about to buy a product but later changes the mind and leave. At the same time, you may find a inquisitive visitor just dropped in your store out of sheer curiosity and you pay little attention to him or her and that person finally buy many goods from you. You may also find the customer who left out coming back to you as the product created an impression in his or her mind and not giving peace unless and until they buy it.For both cases, be prepared with promotional giveaways like bags. Get more shoppers in the domestic stopovers.