Inspirational Virtual Events With Calico Bags May 19, 2020 08:00
COVID has caught enterprises unawares. Most of us don’t know how to manage things due to the scattered attention of people. Now that a few months have already passed where we received a stern message that ‘tough situations won’t last but tough people last,’ we all come to a conclusion that let us continue the business, but with all precautions.
By the time we have made up our mind for business continuity, we have postponed most of our trade shows or events. Many businesses have even tied up with event management companies to the extent of paying the advance amount also but all on a sudden they found a live meeting is highly impractical due to virus fears. The waiting continued and finally a decision they made. Continue to show with virtual events.
On the one hand, it is like a breather where thousands of dollars enterprises can save. Secondly, getting an audience is also going to be an assured thing because people have become accustomed to WFH options and they have all the technology to attend a virtual show at home where all invitees are connected, attended, and messages communicated.
Our focus is on how to make our promotions inspirational. We know pretty well about the utility of blank calico bags which we use for brand promotions with the logo emblazoned which we offer as free giveaways.
We also know one thing about trade shows or events. Today, the meeting is going to be virtual and not physical. Then the question emerges here is, how to do promotions?
The second issue emerging before the businesses is the likelihood of people coming forward on their own to attend virtual shows. In such a scenario what job promotions can do?
Yeah, we need to understand one thing very clearly. First of all, people are not that systematic and they need something concrete to focus their attention especially for attending events. To understand this more clearly, people stay in homes and there is a variety of entertainment options before them on TV screens. Then comes the importance of spending quality time together which they have not been able to realise for long. In such a scenario what will enthuse a prospect to put a time alert and attend a virtual show. We need to think about it.
That is why exactly we need to conclude that companies should do some kind of promotions to motivate their customers into attending webinars, virtual trade shows, events and the like. At that time what will be more useful than calico tote bags in Australia that will help the organisers of the event to attract an assured audience?
Yes, promotional marketing gives a trigger effect with a combination of factors. Let us discuss what and how. Imagine a scenario. You are telling your customer to come for an event or attending an event. The prospect will listen to it and nod in agreement. But at a later stage, you won’t find him or her in the meeting. You may wonder why as you have sent an e-brochure about your product expecting him to view and come. But now you are disappointed and blames the prospect.
Yes, there are answers for why the prospect turned down your request. It is universal that many people will show interest when they find any benefit in your meetings. For example, when one is looking to buy a VW car and there is an automobile show, then there is a likelihood of coming to the meeting. On the other hand, if your prospect has some interest but lacks the cash to purchase one then he may not think about a compulsory presence in the show because he has certain other priorities to meet at that particular time.
Herein comes the relevance of promotional printed tote bags as a promotional tool for your event subscription. Let us see how. In a scenario like social distancing anyway, you cannot go for a live show where everyone gathers in a venue. Then the only option is a virtual show inviting you to attend online through TV or system. For that, first of all, there should be two types of invitation, one through mail and others through the post.
Then comes the importance of giving a physical kit in calico bags. This can include product brochures, vision and mission of the company, plus some COVID essentials like masks, sanitisers etc. Send the bag and other materials mentioned above by courier. Once the prospect takes them by hand they will remember about the event as the details are mentioned on the bag in neat readable fonts with the logo emblazoned.
See, we may not get results when we generically try things. But when you give a special effect on our presentations then there is a likelihood like 60% of the people showing interest because we have boosted the ego of the customers. And when you offer COVID essentials you are giving a feeling that they get due weightage, empathy, and care. In this way, you can get into the hearts of your customers.
In today’s competitive scenario customers are looking for an awesome experience. You should make them feel they are special and by giving things of high utility value you can easily get the customer on board. For that, you do your first step – buy cheap calico bags and give a special effect to them with exterior looks and value addons like COVID kit and relevant brochures.
Industry bodies are at an advantage with calico bags promotions. You need to find a credible corporate gift strategist and we at Bags247.com.au which has every credential to supply calico bags in bulk Australia wide. We have awesome offers also. So, partner with us for growth.