How And When To Use Jute Grocery Bags To Attract More Customers? February 21, 2020 08:00

In the stiff competitive market of today, manufacturers time and again come up with new ideas to make a place for themselves in the market. One such strategy is promotion through reusable jute grocery bags. One of the main reasons for this is the fact that they are widely used all over the globe by people. Secondly as compared to the cost, their life period is quite long which again works in their favour. Promotion through jute bags serves the dual purpose. Not only it gives much needed exposure to the company but also gives the message of nature conservation. Moreover it has become the best alternative for hazardous plastic bags. 

Reasons why jute bags should be used for business promotion?

The generation of today has become environment conscious. Go green is the message propagated by one and all. This message is being implemented everywhere. Going on the same lines, corporations and business have inculcated Custom grocery bags in their promotion strategy. There is no doubt in the fact that a costumer by default will be more diverted towards a socially responsible business. So a business promoting themselves through jute bags is bound to get more leads. Such is the scenario that promotional jute bags have become major marketing tool. Apart from this, there are various other benefits of reusable jute grocery bags which make it the premier marketing tool. The various benefits are discussed below.

Benefits of jute bags which make it a premier marketing tool

1. Jute is biodegradable fibre. It is not at all toxic to the environment. It does not require any trees to be cut down. So overall there is no harm to nature. 
2. People of today being more environmentally conscious will love to receive an alternative in form of jute grocery bags wholesale for plastic which is so environment friendly. 
3. They are quite durable and can hold bigger amount of things. 
4. Jute grocery bags Australia are best suited for putting fruits, vegetables and groceries as jute bags are resistant against UV rays. 
5. Custom grocery bags are reusable bags which again makes them perfect marketing tool.

How and when can jute bags be used for business promotion?

Undoubtedly jute grocery bags Australia are the perfect marketing tools for the business of today. Brands looking to promote business through jute bags can customize them according to their need.

Here are a few ways as how you can use the grocery jute bags for your brand advertisement. 

• Choose the right size: Though the grocery bags are mostly available in a general size, there are some mega sizes also. Based on the type of business you are into, you can choose the right size of bag for your users or customers. A bigger bag allows bigger area for the printed of your brand name. This is how you can grab the maximum benefit on choosing a large custom grocery bag. 

• Color of the bag matters: Jute grocery bags are available in natural colors, however the designers are experimenting with a lot of new colors as well. If you are going with a colorful bag, make sure the background must reflect your brand logo visibly. You should visualize the bag with your brand name on it. If needed, ask for a preview of your customized bag before placing any bulk order. 

• Customize the bags properly: The usual customization includes printing of the logo on the bag or the company’s name. However, you can be more innovative with this by including your phone number and website url also. This may lead to immediate response of the customers in case they need to enquire about anything. Opening a window for your prospects to come back is always good which can happen if you leave your contact details on the bag. 

• Consider some creative design option: Grocery bags are usually simple. But you can think of making it different with a host of creative designing options at your disposable. First of all, you can look for some readymade designer jute grocery bags. In other case, you can choose a plain jute bag for shopping and get it customized the way you want. You can even ask for some designing option like design printing, bead work, thread work, glass work or more. They will look very creative and your recipients would definitely remember you for the wonderful product you have given.

When to use the reusable jute grocery bags for promotions?

• New year: This is the time when you can distribute the grocery bags in your nearby area as a new year gift. This will help you earn the goodwill and get closer to your people. You can plan ahead and get ready with the bags beforehand for timely action.
• During festivals: These are the times when customers shop a lot and often forget to carry the bags with them. Since plastic bags are banned, you can use this opportunity to delight your customers by offering them printed grocery jute bags to carry their things. It should be free gift on the festivals.
• In the sale season: Many business owners run their own sale season which is independent of others. You can run your own advertising campaign during this sale season that can give a boost to your sale. You can encourage your shopper to shop a little more by offering a free jute grocery bag for a minimum amount of purchase. 

By printing name, logo and contact details of company on the bag, grocery bags can become a very effective marketing tool. While designing the bag your way, keep in mind that it should come out as a masterpiece which attracts people. Promotional jute bags can be given to the attendees of trade shows as well so that they can store things they will be receiving. Reusable jute grocery bags can also be given to best performing employees, elite clients and as freebies. Promoting business through jute bags is definitely a wise decision and will work in favour of the company. It is a fruitful investment.